Greenwood Fish Market

Client  •  Greenwood Fish Market

// Brand Collaterals

Stationery Kit
Marketing Collaterals
Printed Brochures
Social Media Assets
Loyalty Program
Vehicle Wraps

Greenwood Fish Market started as a neighbourhood seafood bistro in Bukit Timah. As they began expansion plans across the island and started entering into partnerships, they wished to modernize and standardize their brand assets. However, they wished to keep some of their original charm and we proposed a cleaner, stylised logo of their iconic fish and a deep blue that reminded them of the sea they love.

Old Logo

New Logo

Alongside their fish motif, we utilized various hand drawn images of seafood to accentuate their packaging. The menus were carefully designed for easy reading. Alongside their seafood dishes, they make an amazing Aglio Olio should you ever find yourself in the area.